I'll start this month's newsletter with an apology for losing a link somewhere between London and New York in mentioning last month’s new podcast episode on the changing world of finance – on case you missed it, here it is. Suffice to say I'm not immune to making mistakes in spite of the best on intentions. That said, happy accidents can happen too. At the very start of the pandemic, I posted to LinkedIn an offer to repurpose my daily commute and offer my time to anyone who needs help with their brand & marketing, for free – an idea that quickly evolved in a social initiative,